Baby Toys

Bid farewell to teething troubles with this Banana Chew Crew. Crafted with easy-to-hold handles, this teething companion offers soothing relief with a comfy grip for your baby's teething journey. Features soft silicone similar to pacifiers and nipples,...

Teethe, Play, and Explore! A sensory sensation, this teething ring has all the love in the details with multiple features for baby to explore. Textured teethers and dangling toys that jingle, crinkle and delight – easily attach this toy to baby's car...

Gracie the Goose! The perfect pal for little hands to hold! Made with baby-soft fabric, Gracie the Goose is snuggly and soothing. Whether it's playtime, tummy time, or nap time, Gracie is always there for a hug.

Put a new spin on sensory play with this fidget toy. Featuring a suction cup base, it sticks to tables, tubs and other smooth surfaces for sensory play at home and on the go. Four textured silicone poppers engage baby and help build fine motor skills...

Make a splash at bath time with this Bath Toy Set! This fun and functional 5-piece set includes four soft, colorful finger puppets and one starfish water squirter, designed to spark imagination and keep little ones engaged while they get squeaky clean...

Steer, Spin, Smile! Let baby's imagination set sail with this Captain nautical steering wheel. Offering sensory fun both inside and outside of the tub, this 360-degree spinning toy attaches to smooth, flat surfaces with a secure suction cup base. Give it...

Stimulate the senses and spark creative storytelling with this spill and fill activity toy. Great for sorting, imaginative play, and sensory engagement!

Make some music! Rock baby’s world with the Itzy Bitzy Jamboree music set. Designed for little hands to hold, this toe-tapping trio features a tambourine, jingle maraca, and shaker toy with clacker beads for an all-out sensory jam sesh.

Immerse your child in a world of learning through captivating sounds, aiding in the development of early sensory skills. This set of three wobble rattles offers a delightful and enriching experience for your baby's developmental journey. Each rattle...

Your child will be off and crawling in no time with the Early Learning Crawl About Crab. This early learning companion will encourage your little one to crawl as it moves across the floor. It features a bright, baby-friendly design with three fun...

LumiPets are the most technologically innovative, kid and parent loved childhood companion offered on the market today. With its changing lights and modes, LumiPets offer all-day play, engaging color learning, and hours of endless fun! Kids will love...

LumiPets are the most technologically innovative, kid and parent loved childhood companion offered on the market today. With its changing lights and modes, LumiPets offer all-day play, engaging color learning, and hours of endless fun! Soothing Light:...

Double the fun, double the play! Krumples Bop & Pop is the next evolution of the beloved Krumples sensory toy, now designed with two connected pieces that move in unison—when you squish one, the other pops up! Made from 100% food-grade...

These three peas in a pod make for a sweet sensory treat for babies 6 to 24 months old. With 3 soft peas of varying textures, sounds, and funny facial expressions and a bead-filled flower, the Pea Pod Pals are perfect for working on sensory development...

Grabits is a line of easy-grip toys built to keep up with curious, fast, and explorative kids – anywhere they play! Transforming the beloved sensory magic of a classic toy into a wild world of imaginative creatures, Grabits provides a tactile...

Grabits is a line of easy-grip toys built to keep up with curious, fast, and explorative kids – anywhere they play! Transforming the beloved sensory magic of a classic toy into a wild world of imaginative creatures, Grabits provides a tactile...

Grabits is a line of easy-grip toys built to keep up with curious, fast, and explorative kids – anywhere they play! Transforming the beloved sensory magic of a classic toy into a wild world of imaginative creatures, Grabits provides a tactile...

Itzy Splash Gift Set Make a splash! Have some good clean fun with our 10 colorful bath toys in the Itzy Splash Gift Set™. These soft, squeezable, water-squirting characters and shapes encourage motor skill development and are great for creating...

Sophie La Girafe So'Pure Box Light: The dark and contrasting spots all over Sophie la girafe’s body provide visual stimulation and make her easily recognizable to baby. She soon becomes a familiar and reassuring object. Hearing: Her...

Sensory Ball Set The Sensory Ball is an ideal grasping toy designed for toddlers. Its durable construction and easy-to-grab design make it perfect for various activities. Bounce, roll, or toss – this ball offers endless entertainment! The...

Oh So Snuggly Eeyore Plush Gloomy Eeyore needs a snuggle to pick him up! The adorable and notoriously mopey donkey will turn any frown upside-down as a cuddly plush with authentic character details from Winnie the Pooh. This Eeyore plush boasts soft...

Itzy Squirt Squeeze Bath Toy Set Have some good clean fun with Itzy Squirt bath toys. These soft, squeezable water-squirting characters encourage motor skill development and are great for creating endless bath time adventures! Set of 4 squeezable...

Sensory Scarves Pull-And-Take Barn Babies love to pull scarves from a "tissue" box. This farm-themed Itzy Sensory Scarves will entertain and teach. Develop hand-eye coordination and fine motor skills with these adorable Itzy Sensory Scarves. Includes 4...

Shake n Sparkle Flower Rattle This engaging rattle will catch your baby's attention and invite them to grasp it and explore its many textures, from the bumpy handle and petals to the crinkle leaf. Fun for babies 0 - 18 months. 3 x LR44 batteries...

Carmen Cow Tummy & Travel Mirror  Objects in the Itzy Bitzy Mirror are cuter than they appear! Watch as your babe smiles at their reflection in Carmen the Cow's mirror, reaches for the textured feet, and grasps for the ribbons. Attach to your car...

Love Stella My First Doll with Bassinet - Peach The ultimate first baby doll set! Includes a 100 percent soft doll that offers magnetic pacifier play, a sittable design, and a soft bassinet. The Love, Stella dolls are the perfect size for holding,...

Poke-a-Dot - Construction Vehicles Dig in to the exciting world of construction vehicles! See the pictures, name the vehicles, and poke the irresistible buttons on every page to hear satisfying "clicks" and "pops." This sturdy 10-page interactive board...

Knuffel Bear Plush This 12 inch teddy bear features super-soft textured plush in a unique light brown hue, a hunggable hunch, and just the right amount of stuffing for cuddles.  Knuffel's lovable face is detailed by an embroidered smile and a...

Chew Cube - Turquoise The Malarkey Kids Chew Cube is the mom-created modern rattle and teether. It provides four-way sensory stimulation, including soft, textured teething edges for tender gums; large flexible holes to help baby with gripping skills...

Munch-It Blanket - You Are My Sunshine The Munch-It Blanket is a convenient teether and cozy blanket for baby. Designed in fun, yet functional shapes to target baby's emerging front and eye teeth as well as early molars. The teether is made of soft,...

Bee Brush Toothbrush Teether Tailor-made for baby's first teeth, this unique teether-brush provides sensory satisfaction to baby's sensitive gums, lips and tongue. Perfectly sized for baby's smaller hands, the handle was carefully created as a teething...

Cocoa the Bear Holiday Itzy Pal Infant Toy and Teether Ring in the holiday spirit with this adorable holiday stuffed animal and teether. The Itzy Pal Infant Toy features a cuddly plush toy with a textured snowflake teether attached. Your little one will...

Itzy Lovey Plush and Teether Toy - Peyton the Sloth This snuggly Itzy Friends Toy Collection Itzy Lovey features soft Sherpa fabric and textured ribbons that baby will love to explore! A textured silicone teether helps massage and soothe sore gums, and...

Teething Ball and Training Toothbrush - Lemon Drop Sore gums are no match for the Itzy Ritzy Bitzy Biter Teething Ball! This multi-texture teether is perfect for providing comfort as it soothes your child's emerging teeth and calms sore, swollen gums...

Sweetie Spoons - Silicone Baby Fork and Spoon Set Add some style to mealtime with this adorable silicone baby utensil set! The Sweetie Spoon design has a looped handle that is easy for baby to pick up with their small hands, complete with a braided...

Sweetie Spoons - Silicone Baby Fork and Spoon Set Add some style to mealtime with this adorable silicone baby utensil set! The Sweetie Spoon design has a looped handle that is easy for baby to pick up with their small hands, complete with a braided...

Ritzy Molar Teether - Ana the Bunny Soothe and massage baby's sore gums with the Ritzy Teether! The textured hollow tubes collapse and flex reaching both front teeth and back molars. This silicone teether is sure to entertain while providing comfort and...

Sports Lovey Square - Basketball Teach your child at a young age about sports. As your child grows up, the patterns will encourage them to learn basic shapes, colors, letters, and numbers. The Learning Lovey is accented with coordinating ribbons that...

Tag Toy Crinkle Square - Construction Kids of all ages are fascinated by diggers, bulldozers and cranes. This construction site crinkle square is a great way to stimulate your little one's senses. This Learning Lovey is accented with coordinating...

Wooden Rainbow Mobile What an eye-catching design! It's not often a nursery decor item can also be a conversation piece. This gorgeously-designed beechwood mobile is sure to delight both little boys and girls. Suspend it from above the bassinet or...